Multiverse: Rebrand

PROJECT CASE STUDY

Who are Multiverse?

Multiverse.io provides apprenticeships as an alternative to traditional college or university education, focusing on real-world skills in fields like data, tech, and business. Founded by Euan Blair, the company partners with top employers to offer paid, hands-on training that helps diverse talent build essential skills and advance their careers.

Rebrand and Design System

I joined the Multiverse x Create Future team to help them deliver a rebrand to their marketing site multiverse.io. Multiverse used another third party to provide the new brand style and guidelines.

It was the job of the product design team (myself and another designer) to interpret these brand guidelines and apply them to components, patterns and build out a design system that could then be applied to the marketing website. I worked closely with multiple Multiverse stakeholders to ensure that everyone across the business was having their needs met.

During the course of this project I worked extremely closely with the delivery and engineering teams to ensure everyone involved was on the same page. From the naming conventions and structure of design tokens, to the efficient, condensed use of components throughout the system. We were able to deliver a fully rebranded website in a short 3-4 month project window.

Project Type

Delivery

Discipline

Web Design ・ User Interface Design ・ Design System ・ CMS

Implementation of a new design system.

We built and implemented a new design system to create a consistent look and feel across the website. This allowed us to resolve issues with the existing system improving design consistency and workflow issues.

Responsive web design.

Considered design across multiple breakpoints.

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